Rhinegold

Katy Wright

Deputy Editor, Classical Music

Classic FM celebrates audience increase

11:17, 8th February 2018

According to figures released by Rajar (Radio Joint Audience Research), 5.7 million people now listen to Classic FM every week.

The figures, which cover the period mid-September to mid-December 2017, reveal that listeners tuned into the station for 40 million hours every week. Over half a million of the station’s listeners were aged under 25 – a 43 per cent increase compared to the same period in 2016 – and over a million listeners were under 35, an increase on 894,000 the previous year.

John Suchet’s weekday show continues to be the most popular on the station, with 2.8 million listeners every week. Other popular programmes include Anne-Marie Minhall’s afternoon show, which attracts 2.7 million listeners weekly, and More Music Breakfast with Tim Lihoreau, which attracts over 1.9 million people each week.

Sam Jackson, managing editor of Classic FM, said: ‘Classic FM’s 25th birthday year concluded in the best way possible, as we welcomed in hundreds of thousands of new listeners. I’m particularly encouraged by the huge growth in our youngest demographic: to now have over half a million listeners aged under 25 proves that the future of classical music is in very rude health. As the nation’s only 100 per cent classical music station, we’re thrilled that so many people – of all ages and backgrounds – are discovering the joys of what Classic FM has to offer.’

www.classicfm.com/

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